In a Fast Audit, Stratics maps out your entire data and marketing ecosystem. You’ll get a clear picture of your data structure, data quality, and growth opportunities, plus a concrete, customized proposal. Initial insights within a week.
Your data is scattered across silos. Your dashboards track activity but don’t inform decision-making. AI pilot projects remain just that—pilot projects. You’re familiar with this assessment, because just about every provider makes it.
The question isn't whether you can improve your data structure. The question is exactly where you stand today, which bottlenecks are the most significant, and which step will yield the greatest results.
That's where a Fast Audit begins.
A Fast Audit is a structured review of your data and marketing ecosystem. We identify what’s currently in place, where the issues lie, and what the desired state is, so that every future investment is based on facts rather than assumptions.
The entire customer data cycle, from collection to activation. What you collect, how accurate it is, and what you do with it.
The context in which that data is supposed to deliver value: your positioning, your team, your objectives, and your constraints.
For each component, we identify three things: the current situation, the challenges, and the desired situation.
Tactical mapping follows the customer data cycle. We track the entire journey from data to value, ensuring that no aspect is overlooked.
Data collection, data quality, and profile unification to create a single 360° view of the customer.
Segmentation, dashboards, and KPIs, and the extent to which you use predictive models.
From insight to decision, and on to omnichannel interaction with your customers.
Value proposition, target audience, market position, and relevant trends.
Team structure, roles, collaboration, and culture in marketing.
Sales and marketing objectives and KPIs, striking a balance between acquiring new customers, retaining them, and helping them grow.
Opportunities for growth, challenges, and technical or organizational constraints.
Your current compliance status and how you handle first-party data and consent.
The real value isn't in the data, but in what you do with it.
StraticsAn overview of where you stand today in terms of data maturity, broken down by component.
The steps that will yield the greatest results in the short term have been identified separately and prioritized.
A realistic growth path toward the Master Intelligence Platform, with a concrete roadmap.
Kickoff and Data Collection
Analysis and Evaluation
Insights and Areas for Improvement
Presentation and Roadmap
A Fast Audit provides you with initial insights within a week. No sales pitch—just a clear picture and a customized proposal.
