Contact
MIP Platform · Functional Overview

Everything you do with customer data, all in one place.

Collect, understand, leverage, and measure data. Each module listed below is currently in use by retailers, fundraisers, and B2B organizations. Click through the platform as a user would see it.

DataMapping, cleaning, single customer ID
InsightsSegments, KPIs, Forecasts
ActionCampaigns and flows on every channel
ROIUplift compared to the control group
De modules

Negen modules, één omgeving

Elke module heeft een eigen pagina met de schermen, wat je ermee doet en hoe ze samenwerkt met de rest. De rondleiding hieronder toont ze in actie.

InInzichten & dashboards

Startscherm, profilering, bereikbaarheid, campagneplan en 20+ Power BI-dashboards.

Home, Engagement, Profilering, Bereikbaarheid, CampagneplanBekijk de module ›CoContacten & CRM

De 360°-fiche: verkoopinzichten, permissies, interacties, taken, relaties en GDPR.

Zoeken, Insights, Permissies, CRM, InteractiesBekijk de module ›AuAudiences & segmentatie

Doelgroepen bouwen op profiel, RFM, koopgedrag, tags en giften, met live bereik.

Audiences, Audience-bouwer, Contactenfilter, Ticketsfilter, TagsfilterBekijk de module ›CaCampagnes & flows

Kalender, Engager, ontwerpen voor e-mail, SMS en WhatsApp, flows en uitvoering.

Kalender, Engager, Flows, Ontwerpen, Media LibraryBekijk de module ›TrTransacties & verkoop

Retentie, verkoopprofielen, productprofielen en basket op je eigen transactiedata.

Transaction Detail, Retention, Sales Profiling, Product Profiling, BasketBekijk de module ›DQData Quality

Ontdubbelregels, twijfelgevallen, samenvoegen, DQ Monitor en Bounce Monitor.

Dedups, Maybes, Samenvoegen, DQ Monitor, Bounce MonitorBekijk de module ›ImImport & koppelingen

Importwizard in zeven stappen, REST API, Zapier, n8n en vaste koppelingen.

Importeer, Overzicht, Zapier, REST API, WebhooksBekijk de module ›SoSocial media

Posts en ads plannen in één kalender, met analyse per kanaal en concurrent.

Planning, Kalender, Posts, Ads, AnalyticsBekijk de module ›BeBeheer & privacy

Gebruikers met MFA, monitoring van de verwerking, testlijsten en Belgische hosting.

Gebruikersbeheer, MFA, Monitoring, Test List, EngagementBekijk de module ›
Guided Tour

Click through myMIP

On the left are the modules as they appear in myMIP. For each module, you'll see a simplified screen showing what it does and who benefits most from it.

The 360° Customer View

What MIP Knows About One Customer

SP
Sofie Peeters fictional
Customer since 2019 · first store in Ghent
SegmentChampion
Lastpurchase: 34 days ago
Top 3% in Customer Value
Likelihood of purchase38% · 14 days
Sources & IDs
Point-of-Sale SystemKS-2290164
Online StoreWS-88412
Loyalty CardLC-3902164
Permissions
Emailopt-in
WhatsAppopt-in
Text Messagenone
Basketball
's Clothing58%
Accessories24%
Shoes18%
Interactions
WhatsApp · New Collectionclicked
Email · VIP NightOpen
CRM · Task StoreScheduled
20+ dashboards, updated daily

Each dashboard answers one question

For the CRM and Data Manager

On top of your systems, not in place of them

Links

The point-of-sale system, online store, ERP, email tool, and forms all integrate with MIP. What works will continue to work.

REST APIWebhooksSFTPZapiern8nShopifyShopPlusBecosoftMailchimpMeta

Privacy & Hosting

Developed and hosted in Belgium. Per-channel permissions are set in each profile. AI processing of customer data runs on European models.

Belgian hostingGDPR by channelEuropean LLMsExplainable models

What MIP Is Not

Clarity up front saves everyone time. MIP works alongside these systems.

No online storeNo ERPNo standalone SaaS without support